Traditional Anniversary Presents for Your Parents

Parents are two of the dearest people in our hearts and yet finding the perfect modern or traditional anniversary presents can be so stressful! Do not fret for we have prepared a list of traditional anniversary gifts for their 20th to 50th wedding anniversaries that you can’t go wrong with.

20th – China
Usually, an antique china dinnerware set is the perfect gift for this occasion. However, if your mom already has a beautiful set, you may want to find a pretty china spoonrest that matches the design of her china plates. Or you can find picture frames in fine china with love quotations painted on them. You can place a beautiful picture of your parents together in the frame.

25th – Silver
The 25th anniversary is a milestone wedding anniversary. Therefore, the 25th wedding anniversary presents to parents must be extra special. A thoughtful gift could be a personalized silver plate wherein you can engrave the names of your parents, their wedding date and a romantic quotation that describes the kind of love and relationship that they share. You also can’t go wrong with silver jewelry, a classic his and hers bracelet or wristwatch for each of them.

30th – Pearl
Pearls are the traditional anniversary presents for 30th wedding anniversaries. As your parents celebrate their 30th anniversary, you could choose to give them a beautiful Mother of Pearl bowl, figurine, or vase. Even better, if you can find a specialty store that sells capiz wind chimes, this would surely add more beauty to your parents’ already lovely home.

35th – Coral
Since coral is the customary theme for the 35th wedding anniversaries, here are some traditional anniversary gift list suggestions. If your parents like reading and cherish their book collection, you can give them a coral bookend set. You may also opt to buy them a beautiful figurine or chess set made out of coral stone. If your mom is into colorful jewelry, you can buy her a beautiful coral necklace, chances are she won’t have that in her jewelry collection already since coral isn’t really very common. And for your dad, you can buy him coral cufflinks. The playful color will surely standout from his collection of neutral colored shirts.

40th – Ruby
The 40th wedding anniversary has the ruby gemstone associated to it. A lovely vase or paperweight in a ruby red shade would be classic option. On the other hand, you may also give them a set of monogrammed towels or pillowcases with their initials in red. Observing the red scheme will show you are thoughtful in celebrating the event.

45th – Sapphire
Sapphire jewelry is the traditional gift being given on a 45th wedding anniversary, as the beautiful blue of the sapphire is attractive on most people. Thus, you can hardly go wrong. However, if you don’t want to give another piece of jewelry again but want to stick to the theme, you may want to check out sapphire toned stained glass arts or even deep blue candles. These would be very nice decorative pieces for your parents’ living room.

50th – Gold
This certainly is the most celebrated among wedding anniversaries. Loving the same person for half a century is beyond doubt, a testament of true love. Gold is the appropriate gift for this moment as not only is gold beautiful but it is also strong and resistant to corrosion. A very thoughtful present to give to your parents is a personalized golden anniversary book, which showcases a collection of their most memorable pictures, quotations, poems, love letters, love songs, movies and other memorabilia. Of course, it would be much nicer if it was elegantly designed and wrapped in gold.

Womens Bikini Bottoms to create your unique style

Some of the flattering Womens Bikini Bottoms are of dark purple colors and burnt orange colors. Maroon and emerald green are equally good too. So, the next time you choose something awesome, then you can pick those colors. If the GSM count of the fabric is very minimal and then a sufficient amount of air enters into the fabric material to keep you cool.
Lighter colors

The light Shades are going to reflect the light and UV rays to keep the body cool with more aeration. So there is a lot in your dress where summers are not easy to pass for the tourists who come from bitter cold countries. There is no rule of thumb that bikinis should come in sets. Pick your super bottoms and find the matching tops. Flaunt it while sipping an iced beverage. Mixing and matching colors in the Womens Bikini Bottoms is a great idea. So, stick to the options that have more cover-up in the waistline. It shall be like a reversed triangle.

If you are lifting something during the workouts, then round hems in the bikini is a certain advantage. The Centre back seam provides better support and flexibility to bend and lift or to do squats. Choosing the coral green colors for scuba diving will be a perfect choice. Scarlet, as well as coral green, are ideal colors that make you look better with your tan. Similarly, for darker complexions, you can choose beige colors and dark brown colors.

High cut-outs

There are some situations where you would love to spend some quality time with your friends. There are some situations when you love to hang out with your dating partners. In the latter case, choosing the Womens Bikini Bottoms with a higher cut is good to look more attractive from the rearview. If the cut is lower then the Womens Bikini Bottoms shall fall somewhere below your hips. Especially when you are playing with friends or doing squats then this is an idea to show off.

Bottoms and the hip cover

The perfect-fitting bikini will sit along with your hips. Just placed beneath your belly button, the fabric should embrace the hip closely. Partial cheeky coverage in some styles would be looking good if you are slender in size. Oneill womens casual dresses for summer collections have options.

Knit undergarments or bikinis, as well as those that are exceedingly stretchy and fragile, don’t provide the same outcomes. There have been two sub mysteries to unveil, both of which are critical to your big-busted bikini adventure’s success. These procedures are also most effective whenever the fabric of your bra or bikini is woven or composed of silicone or Lycra.

Silicone breast pads should never be used from the inside of a sleeveless bra. Why? The gravity of the breast pads will drag your bras or swimwear down, which is not a positive thing. Sagging and drooping bikini bottoms look odd on a plump woman out there as you could have witnessed the majority of the times when you dawdle by the breezy beachside. Stick to the tips above to pick the right bikinis. Go for the trendy fits. Try Oneill women’s casual dresses for summer.

Marketing a Product Is Most Effective When Presented Through Story Telling

Many years ago, when I was just a young rookie salesman I was fortunate to fall under sway of a wonderful veteran sales manager. His name was Milton Lupow and he became a mentor, teacher and coach as I struggled to climb the ladder to success. The lessons he taught stick closely to me until this day and at every opportunity I introduce Mr. Lupow’s concepts to my clients. When I became a sales manager, then an executive and business owner I appreciated his imparted wisdom even more.

One of the most important, and profitable lessons taught me by Milton Lupow was to sell by telling stories. Ben Franklin closes, take away closes, sales tapes and courses were the rage of the day in the marketing and sales world of that time. Hard selling was common. Mr. Lupow would have none of the trendy techniques.

His sales presentations were seminars in weaving a products features and benefits, and thus importance to the buyer and their customers, through placing the product in the center of a story. After many successful presentations, as we reviewed the meeting notes, we would discuss the customer’s reactions. I began to notice that buyers enjoyed and looked forward to Mr. Lupow’s visits as they were not the normal sales blather that was served up by competitors.

Product comparisons, figures, data points, market share and so many other important elements key to marketing and selling consumer products usually do not sufficiently differentiate your product from competition. Telling stories does. Very few people enjoy being sold something. Everyone enjoys hearing a good story.

After 40 years in the consumer product sales, marketing and product development business I have enough experience to tell stories based on my own history. Those many years ago I did not have this chest of knowledge to dip into. I learned to take some element of the product, research and obtain unique elements of origin, geography, harvest, processing, rarity or availability and weave that bit into my story.

For instance, when I was presenting a fragrance I would highlight the unique, exotic essential oils we utilized, how weather affected their price and access and how the flora or fauna that rendered the oils was discovered. Ambergris is collected from the surface of the ocean after whales vomit. Berber women process rare argane oil from endangered trees in the Sahara desert. Many ingredients are harvested in the Amazon by indigenous tribes. A kind of travelogue with cultural highlights frames the provenance of the product. As I called regularly on customers I discovered, much as I had experienced with Milton Lupow, that the stories were successful in conveying a more positive image of my offerings. I also found out that I was more welcome each time I returned.

When I marketed pet products the story might highlight how I had stumbled onto the product concept while watching dogs interact on the beach, or at a park, or at my sister’s pool party. I invented a wellness pet product by utilizing an ingredient I had found was being used in medical surgeries. I had taken a quart of the compound and when placed in a sealed, soft-sided bag pets loved to relax on the cooling unit. I discovered this by accident while relaxing at the beach.

If I want to convey how products can jump categories I might tell the story of the famous over-the-counter topical treatment Preparation H. The product was developed by a Dr. Sperti, a Cincinnati-based chemist. It successfully provided hemorrhoid relief for generations. Some enterprising hemorrhoid sufferers somehow discovered that the properties that made the cream so effective in its targeted treatment also made Preparation H a terrific facial wrinkle cream. It became the base for some of the earliest wrinkle creams. That is a real leap.

Several years ago we worked on a gourmet food project. The product was wonderful. But it needed a better story to differentiate it from competition. We perused the ingredients in the recipe and researched their supply sources. Targeting two key components of the label statement we developed a unique process story about them. We then bought minimum quantities of the ingredients from the most exotic, artesian sources and added them to the product. We now had a unique, rare, quality-driven story about the products special features and benefits versus the competition.

Process stories are excellent tools to utilize for cosmetic, aromatherapy, bath and body, wellness, food, drink and other consumable products. A proprietary style of production that can be detailed, utilizing a unique engineering or lab process can be a huge difference maker. Ingredient stories alone are rarely enough to achieve success. A trade secret, highly specific method of handling, blending and producing is much more compelling and intriguing to buyers.

Learn to weave interesting stories and points of discovery into you product marketing and sales presentations. Your trade show meetings and sales appointments will be much more interesting and memorable. You will enjoy the increased sales too!

by: Geoff Ficke

Geoff Ficke has been a serial entrepreneur for almost 50 years. As a small boy, earning his spending money doing odd jobs in the neighborhood, he learned the value of selling himself, offering service and value for money.

After putting himself through the University of Kentucky (B.A. Broadcast Journalism, 1969) and serving in the United States Marine Corp, Mr. Ficke commenced a career in the cosmetic industry. After rising to National Sales Manager for Vidal Sassoon Hair Care at age 28, he then launched a number of ventures, including Rubigo Cosmetics, Parfums Pierre Wulff Paris, Le Bain Couture and Fashion Fragrance.